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Jobs at KERN

Director Decision Sciences

Location: Woodland Hills, CA

Department: Digital and Data

Type: Full Time

Min. Experience: Manager/Supervisor

WHAT YOU ARE ALL ABOUT:

The Director of Decision Sciences is responsible for taking client reporting and providing actionable insights from data to KERN clients and the KERN strategy team.

RESPONSIBILITIES:

  • Responsible to help optimize the campaign and investment performance of our clients marketing investments, by monitoring campaign results, interpreting those results and providing insights and recommendations for next step optimizations.
  • Responsible to ensure the campaign reporting is converted to data intelligence to guide targeting, media and creative strategy.
  • Drive organic and new logo revenue through active participation with new business teams and account directors.
  • Identify new vendor relationships (media and data) as needed to achieve the department and agency objectives
  • Proactively provide guidance, creative thinking, and direction to department staff.
  • Develop staff on how to translate reporting data into insights and recommendations for client presentation
  • Increase the sophistication of the implementing and reporting of the agency’s data analytical offerings (web analytics, data analytics, data modeling and campaign tracking)
  • Maintain appropriate and responsive relationships with vendors, and disseminate pertinent information acquired from those relationships to team members in a timely manner
  • Responsible to have the staff provide proper and timely information to Finance on vendor purchase orders and invoices to meet compliance requirements

COMPETENCIES & SKILLS:

  • Ability to analyze complex data, market research, and formulate recommendations, learning plans and accurate test plans
  • Ability to coach and manage a team of data reporting specialists
  • Experience in a broad range of Direct Response Media including wide range of interactive, search, mobile, social media, and traditional DR media (print, direct mail and email lists).
  • Experience in leading a wide range of data analytics, modeling and campaign reporting initiatives, including the ability to direct a range of “model” development projects, convert customer data into marketing and targeting insights and the ability to drive web and campaign measurement programs.
  • Experience working with a broad range of B to B (technology) and large scale B to C clients.
  • Must be onsite on a regular basis to successfully guide the staff and interact with the other members of the agency.

PREFERRED EXPERIENCE, QUALIFICATIONS & ANY SPECIAL REQUIREMENTS:

A minimum of 10 years agency/client experience, with 5 years supervising data analysts direct reports.

COME and WORK WITH US:

KERN is in the business of creating positive decisions for our clients. Put simply, we craft interesting, and more importantly, effective ways to get people to do business with the brands we work with.

We’ve got a proven track record of success [25 years] Friends in high places [Omnicom Network / 1,500+ Agency Partners]

We are a heck of a talented team.

 

 

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